Enamelled plaque Kléber thermometer 1960 100x30cm
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This enamelled plaque Kléber thermometer is a superb example of mid-twentieth century French car advertising. Dating from the 1960s, it features the famous "V10 GT" logo on an intense blue background, extolling the virtues of the brand's tyres. Its generous dimensions of 100 x 30 cm make it an imposing wall decoration, ideal for visually structuring a space.
Its state of preservation is remarkable: the enamel has retained all its brilliance and depth, with no major chips to dull the graphics. The alcohol thermometer, integrated into the centre of the composition, is original and still functional, adding a utilitarian dimension to this collector's item. The quality of the screen-printing and the characteristic relief of the traditional enamelling bear witness to the care taken in the manufacture of these long-lasting promotional items.
Whether hung in an enthusiast's garage, an industrial loft or an office, this enamelled plaque Kléber thermometer is an instant eye-catcher. It's much more than just an advertisement: it's a piece of industrial history, evoking the golden age of the road and the carefully designed service stations. An authentic piece that will appeal to discerning automobilia enthusiasts.
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- FREE DELIVERY in 78, Paris, and 91, 92, 93, 94 and 95.
- Return within 14 days
In the 1960s, the tire brand Kléber-Colombes (which became Kléber) was a key player in automotive equipment in France. To establish its reputation among garage owners and the general public, it deployed a advertising strategy based on useful and durable objects. The enameled thermometer, offered to loyal retailers, was designed to be fixed outdoors and withstand weather conditions for decades.
These signs were not simple posters, but true marketing investments. They marked the brand’s territory in every town and village, associating the Kléber name with reliability and daily service (providing the temperature). Today, these objects are sought after for their graphics typical of the “Trente Glorieuses” and their ability to evoke the nostalgia of holiday departures on the Nationale 7.
Origin: France
Materials: enamelled sheet metal
Year: 1960
Condition: Collection, as new
Free collection from the Coignières showroom
Get it delivered with Cocolis
Height: 39.4 in
Width: 11.8 in
Depth: 1.2 in
Weight: 11.0 lbs
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We offer free delivery in France for all items — including combined orders, if you are located in Yvelines (78), in Paris, or in the departments 91, 92, 93, 94 and 95.
For all other destinations within mainland France, your order can be delivered securely via Cocolis.
Upon receiving your order, you have 14 calendar days to return your item or report any issue.
Some selected products also benefit from free shipping within mainland France.
For full details, please visit our Shipping & Returns page.
You may also choose free collection from our showroom in Coignières.
